LOGOGOGO // UPDATE

Progression on the logo for Dusko's recording studio.

The strokes on top of the red dot have been made more dense, to make the characters more noticeable. Now they're far too Rough Trade-y. I have also moved the text to the right of the symbol to create more of a relationship between the two. The text still needs a bit of work, but I am stuck on the idea of a block of text to contrast the organic nature of the dot.

Nearly there.

http://www.myspace.com/coachroadstudios

LOGOGOGO//

Currently working on a logo for Dusko's recording studio with Justine.



We looked at it from a perspective that considers the principles of design, colour, shape and scale.
The red symbol mimics the recording button, and we have carefully considered the main typographic elements of the logo.

As a starting point, using the initials each word (CRS), we have created a logo with regards to using a grid and creating geometric shapes which interact with the shapes already given to us (CRS).

http://www.myspace.com/coachroadstudios

More to follow //

SCAFFOLD SANS

UPDATE //

Following my drawings and subsequent digital mock ups of the specimen font, the obvious next step was to introduce another dimension. Using just straws and some ropey string, I recreated the forms looking particularly at geometry and trying to stay true to the observational drawings that began the whole project.

These are indeed simple mock-ups but, jeez, they took a fucking while. The finicky rope-tying was tedious but I think the results will help me to realize the prospect of actually creating the typeface from scaffolding.

I may make a few more of these but I don't want to dwell because it is now important I move onto perspective and perhaps a slightly larger scale.